Challenges and solutions.

Gamut Programmatic Brochure

Merger. Executive Leadership. Research. Marketing. Data. Branding. Packaging. Positioning. Public Relations. Environmental Design.

Two companies. One major identity crisis.

Cox Media Group, a century-old media company, owned and operated two digital ad sales companies in one midtown Manhattan location. Their sellers were running up against enormous barriers-to-entry, experiencing significant confusion in the marketplace and internal communication was amiss.

Axiom Cloud Brochure

Executive Leadership. Research. Competitive Analysis. Public Private Partnerships and Fundraising. Marketing. Branding. Packaging. Positioning.

A rural broadband company was lost in a sea of competition.

Axiom, a rural broadband provider, needed to successfully compete against established national providers for municipal partnerships and customers while retaining its identity as a Maine company.

Judith Ripka Ad

Research. Competitive Analysis. Strategic Positioning. Marketing. Advertising. Branding. Social Media. Packaging. Positioning.

Luxury jeweler aspired to extend their reach and attract fashionistas.

Judith Ripka, a well-known jewellery designer, enjoyed brand recognition among an older, higher-income demographic. She needed to expand her appeal to a younger, aspirational audience and demonstrate that her collections were perfectly suited for blue jeans or black tie.